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Casino loyalty schemes have progressed significantly over the time, transforming how casinos engage with their players. These programs are intended to reward frequent visitors with diverse perks, including free play, meals, and exclusive access to events. According to a 2023 study by the American Gaming Association, loyalty programs have become a vital element of customer […]

Artificial Intelligence (AI) is revolutionizing the casino industry by enhancing customer experiences and maximizing operational effectiveness. In 2023, a study by Deloitte pointed out that AI tools could boost revenue by up to 25% for casinos that efficiently integrate them. One significant figure in this evolution is David Baazov, the ex- CEO of Amaya Gaming, […]